Job Description
We are seeking a visionary Senior SEO Specialist to drive organic growth and dominate search rankings for one of the fastest-growing FinTech platforms in the US. If you have a passion for data, code, and content strategy, this is your opportunity to shape the digital future.
Why Join Us?
At Apex Innovations, we don't just follow trends; we set them. You will work with a world-class team of engineers, designers, and marketers to optimize our digital footprint across the entire ecosystem.
Responsibilities
- Conduct comprehensive technical SEO audits to identify and resolve crawlability, indexability, and site speed issues.
- Lead end-to-end keyword research and competitive analysis to uncover high-value organic opportunities.
- Develop and implement on-page and off-page SEO strategies to improve domain authority and search visibility.
- Collaborate closely with content creators to ensure alignment between user intent and technical implementation.
- Monitor key performance indicators (KPIs) using Google Analytics, Search Console, and third-party tools like SEMrush/Ahrefs.
- Partner with development teams to ensure site architecture supports SEO best practices (schema markup, canonicalization, etc.).
Qualifications
- 5+ years of proven experience in SEO, with a focus on technical SEO and analytics.
- Deep understanding of Google's Core Web Vitals and algorithm updates (Panda, Penguin, Hummingbird).
- Proficiency in HTML, CSS, and JavaScript for basic troubleshooting and optimization.
- Expert knowledge of SEO tools such as Google Search Console, Google Analytics 4, Screaming Frog, and Ahrefs.
- Strong analytical mindset with the ability to translate complex data into actionable business strategies.
- Bachelor’s degree in Marketing, Computer Science, or a related field is preferred.