Job Description
Are you ready to shape the digital landscape of the 2026 FIFA World Cup? Global Sports Media Group is seeking a visionary Senior SEO Specialist to lead our organic growth strategy for the largest sporting event in history. Located in the vibrant heart of Austin, Texas, you will work directly with our strategy team to ensure the United States' digital footprint dominates search results.
In this high-impact role, you won't just be optimizing pages; you will be driving billions of impressions. We are looking for a self-starter who understands the unique challenges and massive opportunities of event-driven SEO.
Responsibilities
- Develop and execute comprehensive SEO strategies tailored for the 2026 World Cup event lifecycle, including pre-event, during-event, and post-event phases.
- Conduct rigorous technical SEO audits to ensure high performance and crawlability across global and local domains.
- Lead high-authority link-building campaigns with major sports media outlets, broadcasters, and tourism boards.
- Analyze search intent data to create high-converting content strategies for ticketing, travel, and hospitality.
- Collaborate with cross-functional teams to integrate SEO best practices into web development and UI/UX design.
- Monitor keyword rankings and organic traffic growth, reporting on key performance indicators (KPIs) weekly.
Qualifications
- 5+ years of professional SEO experience, with a proven track record of managing large-scale campaigns.
- Deep understanding of technical SEO, including site architecture, schema markup, and Core Web Vitals.
- Experience working on high-traffic events, sports, or entertainment industries is highly preferred.
- Proficiency in analytics tools (Google Analytics 4, Search Console, Ahrefs, SEMrush).
- Excellent communication skills and the ability to explain complex technical concepts to non-technical stakeholders.