Job Description
Apex Systems is a leader in workforce solutions, and we are seeking a results-driven Senior SEO Specialist to join our dynamic marketing team in Austin. In this role, you will be instrumental in driving organic traffic and enhancing our digital presence. You will collaborate with cross-functional teams to implement data-driven strategies that align with business goals. We offer a competitive benefits package, opportunities for professional growth, and a collaborative work environment.
Responsibilities
- Conduct comprehensive technical SEO audits to identify and resolve issues impacting site performance and crawlability.
- Develop and execute keyword research strategies to target high-value search terms and user intent.
- Oversee on-page and off-page optimization efforts to improve search engine rankings and domain authority.
- Analyze web analytics data (Google Analytics 4) to measure campaign success and inform future tactics.
- Manage link-building campaigns and build relationships with high-authority publishers and influencers.
- Create and optimize content briefs to ensure alignment with SEO best practices and user needs.
Qualifications
- 3+ years of proven experience in SEO, including technical audits and content strategy.
- Deep understanding of Google’s algorithm updates and ranking factors.
- Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, and Google Search Console.
- Strong analytical skills with the ability to interpret complex data sets and generate actionable insights.
- Excellent written and verbal communication skills.
- Experience with HTML, CSS, and basic web development principles is a plus.